To enhance visibility and engagement during Sustainability Week, digital screens across the facility will be transformed into dynamic awareness tools promoting sustainable practices and key environmental messages. The in-house Digital Signage Awareness Campaign ensures that sustainability becomes part of everyone’s daily visual experience — reminding staff, patients, and visitors that small actions can have a big impact.

Throughout the week, all internal display screens, including those in lobbies, corridors, dining areas, and staff zones, will showcase themed visuals, short facts, and inspiring messages related to our sustainability goals. Each day will feature a different focus area — such as energy conservation, water efficiency, waste reduction, recycling, or sustainable mobility — ensuring a varied and educational flow of information.

In addition to the daily sustainability tips, the screens will highlight ongoing green initiatives within the organization, including waste segregation improvements, energy-saving achievements, and community engagement projects. 

The initiative serves two purposes: raising awareness in an accessible, visually appealing format, and creating a consistent message across the campus that sustainability is everyone’s responsibility. The use of existing digital infrastructure minimizes material waste while maximizing reach and inclusivity.

By integrating sustainability reminders into the spaces where people naturally pause or gather, this campaign subtly reinforces positive behavior change. Whether it reminds someone to switch off unused lights, bring a reusable bottle, or join an upcoming sustainability challenge, every message contributes to building a more mindful workplace culture.

This initiative complements other Sustainability Week activities by ensuring that sustainability remains visible, memorable, and meaningful — every day, on every screen.